Πλοήγηση 2. Ερευνητικές - Επιστημονικές Δημοσιεύσεις του Ακαδημαϊκού Προσωπικού ανά Λέξη-κλειδί "Evaluation"

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Πλοήγηση 2. Ερευνητικές - Επιστημονικές Δημοσιεύσεις του Ακαδημαϊκού Προσωπικού ανά Λέξη-κλειδί "Evaluation"

Ταξινόμηση κατά: Σειρά: Αποτελέσματα:

  • A Framework for the Evaluation of Hotel Websites: The Case of Greece 
    Zafiropoulos, Costas; Vrana, Vasiliki (2006)
    It is essential for hotel companies to evaluate and improve website performance in order to keep and increase their online presence and competitiveness in the marketplace. This article proposes an evaluation framework for ...
  • Measuring content and usability of rural tourism lodgings websites’ 
    Zafiropoulos, Costas; Vrana, Vasiliki; Drogalas, Georgios (2006)
    Rural tourism is a significant source of income to rural economies but as a growth tool has to adapt to current market mechanisms, which are becoming competitive, and are dominated by communication and promotion ...